Larry is a serial data analytics entrepreneur who has successfully developed and sold data-driven strategy and analytics to Fortune 1000 marketing organizations for over twenty years. An author of GIS textbooks and many articles exploring themes in quantitative marketing and retail location theory, he also performs regularly as an expert witness on consumer behavior and market analysis. His teams have built innovative data-driven solutions that apply temporal and spatial analytic concepts to direct marketing, market analysis and other strategic business problems.
Brad has over twenty years experience as a skilled software architect and engineer. He has designed and implemented business intelligence applications focused on database marketing and market analysis. His thoughtful and approachable demeanor have helped him teach graduate courses on Database Management and Data Warehousing/Data Mining for the Master of Science in Computer Information Systems program in the School of Management and Business. His broad swath of experiences make him a master of transforming big data into real world applications.
Karen has worked alongside Sextant principal Larry Daniel and Technology Director Brad Harvey over multiple companies and since the start of Sextant, focusing energy especially on data analysis, mapping and marketing automation. Karen provides guidance on major profiling projects and is a seasoned resource who often assists working through the technical and business issues behind successful email automations.
Mark, an advanced degreed data scientist, has been a contributor on many technology and analytic projects at Sextant. He has demonstrated keen acumen for marketing analytics and technology across multiple industries and is particularly attentive to designing programs that leverage marketing automation and integrated marketing.
Dwight is a Colorado based software development and security professional. He comes to Sextant from a Special Forces military background and is focused on building out a variety of internal software applications and strengthening internal and external data security.